While Valentine’s Day is fast approaching and we might have the traditional chocolate, roses and jewelry in mind, cosmetic brands are also trying to win a piece of our heart with limited-edition collections and heart-shaped packaging. Whether it makes you blush or is actually blush, here are our top picks for Valentine’s Day beauty. —Vicki Duong
charlotte tilbury. Pillow Talk is the best-selling shade of lipstick from Charlotte Tilbury and now it’s been reinvented as a stunning eyeshadow palette ($95) with 12 shades curated into four distinctive looks: day, desk, date and dream. Each grouping is designed with a shade to prime, enhance and smoke out your eyes for the perfect sultry look this Valentine’s Day.
kaja. Get cheeky with Kaja’s blendable cushion blush ($32) for a naturally flushed look. The applicator is a heart-shaped stamp that makes getting product onto your cheeks easy, while the formula blends out like a dream. Available in seven shades, our fave is Coy, a dusty rose that applies just enough colour to look like you’re naturally glowing!
givenchy. Seal it with a kiss with Givenchy’s limited-edition Le Rouge lipstick ($46). Known for its ultra-rich pigmentation and one-stroke application, Le Rouge gets a V-Day makeover with a kiss motif on its luxe leather packaging. Available in one shade only, L'Interdit is Givenchy’s signature true red perfect for a classic bold lip.
it cosmetics. When it comes to a flawless makeup look the key is in the tools used—and It Cosmetics has you covered (literally) with its limited Heavenly Luxe foundation brush ($46). A beauty guru fave, this brush features densely packed bristles for a flawless and streak-free application. Check out the limited-edition heart-shaped edition!
too faced. Be a glow getter with the Love Light highlight ($38) from Too Faced. Each heart-shaped compact features a prismatic pressed-liquid-to-powder formula to leave a glow usually reserved for the love-struck. Formulated to mimic the radiance of pearls, the product’s luminosity is second to none with a smooth texture finish.